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Pittsfield economic director excited about potential of YPike Club

By Herald-Whig
Posted: Feb. 17, 2019 12:40 am Updated: Feb. 18, 2019 8:38 am

The YPike Club is being rebooted, and Brenda Middendorf could not be happier.

Middendorf is the interim executive director of the Pike County Economic Development Corp. She also is involved with the Picture Pittsfield organization, which was chronicled in this space a week ago. Picture Pittsfield, formed in the fall of 2018, is heavily involved in business development and retention.

YPike is designed for 20- and 30-year-old entrepreneurs and business people interested in creating a social and business network. The reincarnation will likely fall under the umbrella of the Pike County Chamber of Commerce.

YPike has not been active for about five years, Picture Pittsfield officials say.

"I am probably the most excited about the YPike group starting back up," said Megan Vose, who is involved in the economic development arm of Picture Pittsfield. "My husband and I both work locally and would fall into the age requirements. I think having our generation get together to talk about how our business successes (would make) the next generation not afraid to invest in Pittsfield and call Pittsfield home forever."

Middendorf said improving the Pike County workforce is important in order to both sustain businesses and attract new ventures.

"Seeing businesses being able to expand and helping entrepreneurs realize their dreams is always exciting," Middendorf said.

This topic and similar ideas are expected to be discussed at the 5:30-8 p.m. Feb. 28 Picture Pittsfield town meeting at the Crossroads Center, 125 W. Jefferson St.

For more on Picture Pittsfield, go to its Facebook page or PicturePittsfield.com.

Fisher named

Jones principal

Jamie Fisher, who has been an Edwards Jones financial advisor in Quincy for 18 years, has been named a principal with the firm's holding company, Jones Financial Companies LLLP.

Fisher was one of 62 people chosen from more than 43,000 associates across the United States and Canada to join the firm's principals.

Fisher will remain in Quincy and continue to serve investors. In addition to those duties, Fisher will be a regional leader, providing guidance to 60 branch teams in Northern Missouri and Quincy.

Campbell joins

Bank of Springfield

Quincy resident Carolina Campbell has joined the Bank of Springfield as a business development officer.

Campbell has been involved in the Quincy community for six years, serving on numerous fundraising committees. She is an active board member for the Quincy Area Convention and Visitors Bureau and is on the Salvation Army Family Store committee.

Campbell will operate out of the Bank of Springfield branch at 1111 Maine.

They said it

SBlt Restaurant Business: "Look out, McDonald's, Starbucks, Subway, Wendy's and Burger King. Another fast-food chain is growing fast and rising in the ranks. It's in line to replace Subway, which is currently the third-biggest fast-food chain in the United States in terms of sales, coming in behind McDonald's and Starbucks. Which one is it? Chick-fil-A is making a strong play for the No. 3 slot. The Atlanta-based chain's sales increased by 15.5 percent in 2018, and traffic was up 10 percent."

Hypebeast.com: "After more than a decade, Coca-Cola has announced its newest official flavor -- orange vanilla. The idea came after the Coca-Cola marketing team revisited the success of the relaunch of the Coke Zero beverage. ... The other flavors considered were raspberry, lemon and ginger, but ultimately orange vanilla came out on top."

WABC New York: "Haagen-Dazs has come up with something new, and it's extra boozy. The ice cream company has combined two favorites into one. Haagen-Dazs is rolling out seven new flavors of alcohol-infused ice cream. Among the flavors are rum tres leches and bourbon vanilla bean truffle. But don't expect to get drunk off the special treats. Each product contains less than 0.5 percent alcohol by volume. The new collection of booze-infused ice cream is expected to be widely available in stores by April."

The top five

The most popular items at McDonald's, according to SpoonUniversity.com:

1. French fries: The Golden Arches sell 3.3 billion pounds of fries each year.

2. Big Mac: When the sandwich debuted in the 1960s, it cost 45 cents.

3. Snack Wraps: Like the McGriddle and McMuffin, the Snack Wrap was made with drive-thru customers in mind. This simple menu item packs a punch with its white-breast chicken, cheddar jack cheese, lettuce and ranch sauce all wrapped up in a big flour tortilla.

4. Happy Meals: McDonald's has sold more than 3.6 billion of these circus-themed boxes since their 1970s debut.

5. Egg McMuffin: This classic menu item aids in the majority of breakfast sales, which account for 15 percent of McDonald's sales.

Words of wisdom

Bronze medal: "The critical ingredient is getting off your butt and doing something. It's as simple as that. A lot of people have ideas, but there are few who decide to do something about them now. Not tomorrow. Not next week. But today. The true entrepreneur is a doer, not a dreamer – Nolan Bushnell, founder of Atari and Chuck E. Cheese's.

Silver medal: "When you're ready to quit, you are closer than you think." – Bob Parsons, founder of Go Daddy.

Gold medal: "We are really competing against ourselves. We have no control over how other people perform." -- Pete Cashmore, founder of Mashable.